All work
Content & Design
A consistent set of social creatives designed around one campaign idea and message.
- Category
- Content & Design
- Service
- Graphic Design & PDFs
This page describes how we approach this type of project, with illustrative visuals. Ask us for recent examples relevant to your business.
Overview
A social campaign turns one idea into a coordinated set of posts, stories and short videos. Consistent visuals help people recognise the brand as they scroll, while each piece still has its own job.
The challenge
Posting without a system often leads to creatives that look unrelated. The campaign needs a visual language that is recognisable, flexible and quick to produce across many formats.
Our approach
- 01Set the campaign message, tone and visual rules
- 02Design a template system for posts, carousels and stories
- 03Produce the full set of creatives with copy
- 04Prepare variations for testing where useful
Deliverables
- Campaign key visual
- Feed posts and carousels
- Story and reel covers
- Reusable design templates
